Club Leadership Alliance Establishes Partnership with BoardRoom Institute

Charlotte, NC, (April 2023) – Club Leadership Alliance (CLA) partners with BoardRoom Institute, an online education platform designed specifically for private club boards, their directors, committees, committee chairs, and others associated with private club governance.
Achieving alignment between a private club’s general manager/chief executive and volunteer leaders begins with a mutual understanding of the priorities and best practices that drive success. A collaborative, united, and accessible educational environment is foundational to providing private club leadership with the awareness and strategic thinking necessary to sustain a relevant and enduring private club.
“The owners and team members represented within the Club Leadership Alliance have the experience, credibility, and expertise that I was seeking in a partnership. I have known and respected Richard Kopplin, William McMahon, and Ray Cronin for over 27 years. They were the missing link to making BoardRoom Institute a true solution to the governance and leadership issues facing private clubs today and into the future,” shares John Fornaro, CEO and publisher of BoardRoom magazine, co-founder of Distinguished Clubs, and founder of BoardRoom Institute.
Knowledge is power and providing comprehensive information and protections will help assure that board and committee members are well-positioned for their roles and responsibilities. BoardRoom Institute makes annual orientations affordable, mitigates micro-managing, and ensures all stakeholders understand their duty of care, with an emphasis on legal and fiduciary obligations.
“The CLA partners are pleased to announce our exciting new partnership with BoardRoom Institute. We now have the opportunity to present current and future clients with what we believe is the most empowering educational platform we have experienced in our decades of serving the private club industry. We have worked for many years alongside McMahon Group and Club Benchmarking to rally private club leaders around best practices, and this advancement further enables our mission of generating widespread understanding and adoption of the best practices that lead to success,” celebrates Richard Kopplin, founding partner of KOPPLIN KUEBLER & WALLACE.
Club Leadership Alliance brings together three of the industry’s most highly respected consulting firms (KOPPLIN KUEBLER & WALLACE, McMahon Group, and Club Benchmarking) and this partnership will strengthen the value and resources extended to BoardRoom Institute subscribers. CLA founding partners represent expertise in the areas of operations, finance, human capital, governance, and strategic and facility planning.
“We are actively working on course updates and expect the new releases within this content-rich tool will be available by summer. This development will complement and enhance the many programs already offered to private clubs by the partners at the Club Leadership Alliance,” adds John Schultz, respected private club industry executive and CEO of Club Leadership Alliance.
Contact:
John Schultz, CCM, CCE
Chief Executive Officer, Club Leadership Alliance
john@clubleadershipalliance.com
704-309-3015
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About BoardRoom Institute
Education within BoardRoom Institute is focused on helping private clubs operate efficiently by optimizing the relationship between the volunteers and the paid executives through collaborative governance. www.boardroominstitute.com
About Club Leadership Alliance
The three founding Alliance firms are independent entities working together for the common good of the industry, serving clubs in all aspects of strategic planning, operations, finances, human capital, and facilities. The CLA’s core values serve as a framework for the proven best practices that create relevant and enduring clubs: Informed Leadership, Strategic Stewardship, Empowered Management and Team, and Compelling Member Experience. www.clubleadershipalliance.com
About KOPPLIN KUEBLER & WALLACE
People Focused & Quality Driven. We are an experienced and award-winning search and consulting firm, specializing in the private club industry. We are committed to the success of our clients, the professionals that we place, and the industry as a whole. We improve the well-being of our clients, advance the careers of our candidates, and have fun every day. www.kkandw.com.
About McMahon Group
McMahon Group provides strategic and facility planning services for private clubs. We conduct survey research for clubs as well as on issues important to the industry. Our publications provide club leaders with insight into member needs and desires and changes in the industry. We promote the well-being of the club industry and enhance the profession of club management. www.mcmahongroup.com
About Club Benchmarking
We deliver the fact-based, actionable insight you need to make informed decisions through a suite of tools and services built specifically for private clubs. Everything we do is grounded in data and research and we serve the full spectrum of club industry stakeholders – club staff, general managers, boards, committees, members, owners and industry constituents including associations. www.clubbenchmarking.com
CLA Expands to Add Services & Expertise

ANNOUNCING CLA INTERIM MANAGEMENT SOLUTIONS AND THE EXPERIENCE NETWORK
Seven months after the addition of John Schultz, CCM, CCE, ECM to lead the Club Leadership Alliance, the firm is proud to announce its expansion to include Interim Management Solutions and the CLA Experience Network, a hands-on consulting operation focused on providing private clubs with expertise that is tailored to their needs and adopts the CLA Core Values and Best Practices recognized as essential to a club’s long-term success.
The Club Leadership Alliance (CLA) is a partnership between three of the nation’s most highly regarded firms serving private clubs. Established in March 2020, CLA is comprised of partner firms KOPPLIN KUEBLER & WALLACE, McMahon Group, and Club Benchmarking.
Interim General Manager Solutions through CLA are led by Executive in Charge Dan Miles, CCM, CCE. The CLA’s approach to interim management is to “strengthen the search”. The CLA interim general managers are proven leaders in the field with track records of success through long-term positions at top clubs nationwide. Clubs that utilize CLA Interim Management Solutions are further supported through oversight and custom consulting services that embody the CLA Core Values and Best Practices that create relevant, enduring clubs.
Dan Miles joins John Schultz in providing oversight and expert management of CLA Interim Management Solutions. Dan’s professional background includes work for top clubs nationwide as a longtime General Manager and consultant for CLA partner firms KOPPLIN KUEBLER & WALLACE and Club Benchmarking. He has served as an interim general manager and is uniquely positioned to leverage his expertise and industry-recognized best practices in his new role with CLA.
The CLA Food & Beverage Experience Network is led by Executive in Charge, Lawrence McFadden, CMC. For CLA clients, Lawrence offers a rich and diverse menu of programs easily customized to meet the specific needs of club clients. These encompass: Food & Beverage Assessments, Culinary Diagnostics, Staff Training, Interim Executive Chef Solutions, Culinary Concept Development and Executive Chef Mentorship, including onboarding support. Lawrence also works closely with CLA Partner firm KOPPLIN KUEBLER & WALLACE as part of their executive chef search and staff training offerings.
A Certified Master Chef, Lawrence’s impressive career includes leadership roles with iconic brands such as The Ritz-Carlton, MGM Resorts and Casinos, The Greenbrier Hotel and Spa, The Waldorf Astoria, and Shangri La Hotels and Resorts of Hong Kong. His work for clubs includes Jupiter Island Club in partnership with Ritz-Carlton; River Club, Jacksonville, Florida; Sporting Club in partnership with The Greenbrier Hotel and Resort; Villa Paterna Club, Marbella, Spain; Aberdeen Club, Hong Kong in partnership with Shangri-La Hotel and Resorts; Idle Hour Country Club, Lexington, Kentucky; Aurora Club in partnership with Aurora Hotel and Spa, Anguilla.
Helming the CLA Fitness and Wellness Experience Network is highly respected industry veteran Herb Lipsman. These consulting services encompass all aspects of a club’s Fitness and Wellness operations, including recruiting, staff training, program development, and optimization of a club’s current and future fitness/wellness facilities. Herb’s experience includes 30+ years managing luxurious country clubs, upscale athletic clubs, and luxury resort properties. Herb has achieved a unique level of experience working with some of the most prestigious private clubs and resorts in the industry. Additionally, he has cultivated a robust network of fitness, wellness, and spa professionals and has established long-term relationships with top equipment suppliers.
The CLA Communications Experience Network is led by Executive in Charge Corey Saban, crisis management and communications expert. He works with general managers, boards of directors, and management teams on internal and external messaging and training. An Emmy-nominated and former Associated Press award-winning TV journalist, Corey’s media career encompassed interviews with some of the world’s most respectable and recognizable figures.
Since taking charge of the Club Leadership Alliance, CEO John Schultz, CCM, CCE, ECM has also expanded the firm’s offerings in the arena of strategic governance. From hands-on support providing club stakeholders with customized strategic governance programs to more focused efforts such as the board-specific “A Day with CLA”, Schultz has added a diverse range of services that “Rally Club Leaders Around Best Practices.” The CLA Presidents Council is expanding to reach twice as many club leaders by being held in both spring (April, 2023 – Monterey Peninsula Country Club; Monterey, California) and fall (October, 2023 – Cherokee Town & Country Club; Atlanta, Georgia). CLA has conducted recent CMAA Chapter education for the Florida, Carolinas, and Georgia chapters. Schultz also sits on the National Club Association Governance Committee, formed to guide clubs in best practices around creating board policy manuals.
McMahon Group and NCA Spotlight the Racquet Sports Renaissance & Clubs Ahead of the Game


Thriving clubs provide compelling member experiences. It is a core value that drives relevant, enduring clubs. In the Fall 2022 issue of Club Trends, McMahon Group and the National Club Association share the most recent trends and data about the exploding popularity of racquet sports, along with how leading clubs are capitalizing on it to maximize member satisfaction.
John Schultz Joins CLA

Industry Veteran to Lead Club Leadership Alliance …

On June 16, 2022 the Club Leadership Alliance launched a new chapter with the announcement that acclaimed, award-winning former private club General Manager John M. Schultz, CCM, CCE is joining the team as CEO. This heralds an expansion of the CLA offerings and increased industry presence for the Club Leadership Alliance and its partner firms. Established in June 2020, the CLA is comprised of partner firms KOPPLIN KUEBLER & WALLACE, McMahon Group, and Club Benchmarking.
After 18 years leading 36-hole member-owned Carmel Country Club (Charlotte, NC) to recognition as one of the country’s most successful, family-oriented private golf clubs, John Schultz brings numerous strengths to the Club Leadership Alliance and clubs seeking to improve the effectiveness and success of their governance and operations. Under Schultz’s leadership as General Manager, Carmel Country Club’s achievements included implementation of waiting lists in all membership categories, the increase of initiation fees by 100%, and improvement of the club’s net worth by approximately $40 million following close to $60 million of capital improvements.
Schultz sees his new role at the Club Leadership Alliance as an exciting opportunity to partner with the industry’s best. “By combining forces around our shared expertise and vision, we’re helping private clubs increase their value, elevate member experiences, and achieve new levels of success in all areas.”
Individually, the three CLA partner firms are national leaders in the private club industry, with over 3,000 clubs served. Together, KOPPLIN KUEBLER & WALLACE, McMahon Group, and Club Benchmarking have collaborated for more than a decade. By pooling their expertise, data, and resources, the partner firms increase the reach of their individual offerings, which remain independent, while providing new and increased opportunities through the CLA for private clubs to become top performers.
Club Benchmarking Founder and CLA Partner Ray Cronin said Schultz brings a unique skillset to CLA that was the “secret sauce” behind Carmel becoming one of the industry’s greatest clubs. “The innovations, discipline, and vision John Schultz brought to Carmel’s strategic governance program have been emulated at top clubs nationwide. Now, as CEO, Schultz will work with the three CLA partner firms to drive the industry forward by helping clubs seeking to transform their leadership models and embrace best practices.”
Why so Many Country Clubs are Undertaking Massive Capital-Improvement Projects – Golf Digest

There’s beach volleyball, a soccer field, basketball courts, batting cages, tennis (obviously), pickleball, bocce, a pool with a “splash zone” for kids, a pool with an island in the middle, and two lap pools so that you can swim without interruption while listening to music through the underwater speakers. There’s an AMF bowling alley with arcade games like air hockey and pinball. Around the corner there’s a wall-to-wall Lego area and a “dream room” where overstimulated kids are snoozing, a 23-seat movie theater with a fully stocked snack bar, steam rooms, TV rooms and wine cellars for storing and sampling.
This article is from Golf Digest, read it entirely by clicking HERE
Club Trends WEBINAR VIDEO: Creating Club Culture – It Begins with Orientations

In this webinar industry experts and insiders from McMahon Group, Kopplin Kuebler & Wallace and the National Club Association share with you insights from the latest issue of Club Trends, “Creating Club Culture—It Begins with Orientations.” Our team provided the highlights from this issue including best practices for board and committee orientations and strategies for onboarding new members and staff.
Thank you for watching.